Oh, What a Camera Would Do!

NASCAR has them in the drivers’ cockpits. MLB has them dug into the ground in front of home plate. The NFL has had them in players’ helmets.
In sport, cameras give us a view we’d otherwise never see (unless on the field of play or going 200+ mph in the race car).
Here’s where the next camera [...]

Twitter: Chaotic Addiction

So much has been written about Twitter, it’s a bit silly. Here’s a small private company with annual revenue surely south of $100 million, and headcount well below 100.
Many companies meet these criteria. Many companies are barely known.
Twitter is not one of those. It fits a perfect profile. It’s about talking, sharing and spreading ideas. [...]

Citizen Journalism: The Experiment Continues

Much has been made about “citizen journalists” on the ground in Mumbai typing 140-character dispatches over Twitter and snapping images with their Nikons or cellphones.
Social media, no doubt, has changed how we receive information and watch stories unfold. Om Malik watched Twitter and yearned for context. 
The volume of words sent over a “Twitter #Mumbai” feed the [...]

Twilight: Take That, Big Studios — and Critics

When a $37 million movie brings in almost $80 million during its first box office weekend, who really cares about “playability” — a term one industry watcher used this weekend to describe how a movie appeals to more than one demographic? One demographic can carry the day.
Some Twilight “fangirls” who queued up for Nov. 21 [...]

Help You Can Believe In…

Last year, wildfires ripped through San Diego and destroyed many homes and dreams. With the economy hurting, it’s difficult to ask people to donate to every cause. The simple effort below on the part of President-elect Barack Obama shows that we need each other more than ever in times of crisis. The page links directly [...]

Good Mantra

At a year-end concert last night in the gym of my local elementary school, there was lots of technology to record the moment: a camcorder, digital camera or cellphone camera for each musician. Parents gathered around to get the best angle during the “Kodak” moment for both orchestra and band.
I shamelessly did the same, but [...]

Sunday Surfing: 5 Must Reads

I’ve dialed back posts this past week after taking a tumble on a training ride March 20. Landed me in the hospital for a few days. Here are 5 easy must read items on a Sunday if you’re a marketer who wants to stay sharp:

How to promote yourself (and your blog) at a conference

Napkins trump PowerPoint for sharing ideas 

Conversation as technology links

Web [...]

45 Excellent Blog Designs

If you don’t subscribe to Smashing Magazine RSS feed, I recommend it. I’m not a designer, but appreciate seeing fresh material. Here’s a link to 45 excellent blog designs that Smashing featured a few days ago. Beautiful.
The website provides tips, how-to section, fonts, graphics and tutorials. I need to learn HTML to start customizing my [...]

Sunday Sharing

Sunday Papers takes a break this week. In its place are 5 useful links for corporate marketers or business owners thinking about launching an online community, making user-interface improvements or revamping their logo. 

Customer Service is the New Marketing. Summit held in San Francisco.

10 Websites That Need Improvement, Badly. A few biggies make this list. 

The Evolution of Tech Companies’ Logos. [...]

Talked About Tuesday

New report from Harris Interactive says 1 in 5 people in the U.S. describe themselves as knowledgeable about cars and tend to share their opinions with others.
Since vehicles and brands often serve as an emotional extension of our personalities (Volvo, Mini Cooper, Hummer, BMW, Toyota Prius), it’s no surprise that many of these self-described automotive [...]