Category Archives: Communications Society
5 Keys to Twitter
Without a doubt, 2009 has been the year of Twitter. More than billion keystrokes from mainstream media have breathlessly chronicled the 40-person company’s rise to the heights of pop culture. If you’re in media, consume news or surf the Web, … Continue reading
Filed under Communications Society, Creativity, Customers, Hype, Productivity, Twitter, Viral
Kilroy is Here… And Here… And Here
Hop around on the Web (especially Twitter) and you’ll see a common design trend: Cropped head shots–cropped for bios, avatars, for a lot. If eyes are the window into the soul, a photo of a cropped human face is the … Continue reading
Filed under Blogs, Brand, Communications Society, Creativity, Design, Ideas, Photography, Social Networks, Twitter, Viral, Visibility, Web
A Brand Forever Associated with “Killer”
Living in Southern California, the word “killer” is part of surfing lingo. Something “killer” is considered really good and harmless. It works, as in “that pair of Oakley Radars is killer, dude!” But when a brand assumes a different type of killer … Continue reading
Filed under Brand Placement, Communications Society, Language, News, PR
Why News “papers” Will Lose
It’s not hard to see that printed news will go the way of dinosaurs, typewriters and 8-Track Tapes. Much has been written about the demise of newspapers. Much more will be debated as daily “print” journalism craters and moves to … Continue reading
Filed under Business, Communications Society, Competition, Markets, News, Web
Twitter: Chaotic Addiction
So much has been written about Twitter, it’s a bit silly. Here’s a small private company with annual revenue surely south of $100 million, and headcount well below 100. Many companies meet these criteria. Many companies are barely known. Twitter … Continue reading
Filed under Advertising, Blogs, Business, Communications Society, Free, PR, Sharing, Social Networks, Twitter
Boy, I’m Glad Someone Said It
Back when newspapers ruled, being first and being original truly mattered. You broke the story. The competition couldn’t match or pass you until it published (a) in the afternoon or (b) next morning. TV and radio had the edge on … Continue reading
Filed under Blogs, Communications Society, Competition, Ideas, News, Social Networks, Value
WWJJD? (What Would Jeff Jarvis Do?)
It’s a brave new world full of a billion voices, tapping away, sounding off, getting snarky, demanding their due. Anyone with a computer or smartphone can jump in and say something. And somewhere, someone is listening, if just for a … Continue reading
Filed under Blogs, Books, Brand, Communications Society, Google, Social Networks, Twitter, Web, Writing
On Sale Now!
There’s not a morning that goes by that I don’t get a killer offer in my Gmail. Apple. Golf Galaxy. Nordstrom. Gap. Field Notes. Amazon. And on it goes. My head’s swimming with numbers and percetage symbols. I haven’t known … Continue reading
Filed under Advertising, Awareness, Communications Society, Customers, Markets, Shopping, Web
Making Room for Old School Disruption
This post on HBR’s business blog is a great reminder. Any company–not just startups–can change the game. Terabeam in the early half of the decade burned through $500 million of VC money and equity trying to change the wireless networking … Continue reading
Filed under Communications Society, Mobile, Technology, Terabeam
