5 Keys to Twitter

Without a doubt, 2009 has been the year of Twitter. More than billion keystrokes from mainstream media have breathlessly chronicled the 40-person company’s rise to the heights of pop culture. If you’re in media, consume news or surf the Web, think of the last day in which you didn’t hear the word. See what I mean. All the chatter can be easily summarized.

Five simple things to keep in mind if you’re using Twitter or just jumping on the Twitter craze:

  1. Listen
  2. Share
  3. Reply
  4. DM
  5. Enjoy

With Twit-SPAM and self-proclaimed “social media experts” swarming Twitter to hawk “secrets” and products that promise you thousands of followers, rest assured this tool still comes down to basics on a very human level and communication. People still like knowning that a real person is on the other side — and hears them. If you’re able to hear thousands — or even millions of followers — and make them feel engaged, well, you’re not really human. You’re a bot.

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Filed under Communications Society, Creativity, Customers, Hype, Productivity, Twitter, Viral

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