Entries from April 2008

April 30, 2008

The Value of Connecting

Can you sense it?
Are you at the brink of information saturation? Trying to absorb too much? Hearing a lot of noise and not enough signal?
Seth Godin, one of the most influential marketing bloggers, felt it yesterday. I have been sensing it for weeks, and fight it every now and then while sifting through an avalanche of [...]

April 26, 2008

Cartoons are King?

If you keep a blog and can track what catches the majority of readers’ eyes (other than Paris Hilton posts or political opinion), you may have noticed: Some visitors find you for your pictures.
If your blog is about photography, design or illustrators, this is the great.
If you’re sharing ideas, examples and observations, it feels weird.
One [...]

April 23, 2008

Cautionary Twitter Tale

Do you tweet?
If so, this story that broke overnight may be of interest to you. In the PR vein, Twitter has to come out and clear the air in the next 12 hour for the U.S. market. The blogosphere will be pouncing, poking, debating and judging.
A cautionary tale on the tool and what can happen [...]

April 21, 2008

A Real Earth Day

What was once attacked as fringe is now mainstream.
Tomorrow’s Earth Day, much like the U.S. holiday of Thanksgiving, shouldn’t be a once-a-year moment. Acts, thoughts and beliefs that benefit the globe can be a daily part of life — just like giving thanks.
Yes, Whole Foods Market picked the right day to end the use of [...]

April 18, 2008

19,000 Comments and Counting

ABC News has empowered an online community of election watchers and media critics. I’m not sure of the record for most comments on a blog (or web news posting). But ABC’s got to be rising up the list.
Imagine getting this kind of feedback in just over 24 hours. There were 19,000+ comments as of 10 [...]

April 17, 2008

Do Foods Really Make You Smarter?

When the conservative Economist reports that Facebook is hiring a Google chef away, it’s kind of del.icio.us. The more important question (aside from which company has the best food) is this: Do certain dishes make you smarter?
Let us count the ways and marvel at how food is now being positioned as competitive advantage.
Charlie Ayers, Google’s first-ever “chief food [...]

April 16, 2008

Candid Blogging

This is a great follow story to the hoopla over Sen. Barack Obama’s “bitter” comment made during a “private” San Francisco meeting with donors. A 61-year-old blogger — and Obama supporter — posted the remark, and things quickly spun up.
Just a few years ago, the remark may have been passed among a few people in [...]

April 16, 2008

Starbucks Walks the Walk

Much has been made of Starbucks getting back to what it does best. It’s a lesson for any business that delivers service. Yes, Starbucks stores are everywhere, but the company earned success by providing what people want, then gave them a reason to come back.
I never left. I took the latest Starbucks online customer survey [...]

April 15, 2008

Change for the Better

This short hit in the Harvard Business Review blog is a tall latte with an extra shot.
When Swiss company Nestle reduces a layer of management and empowers line staff, you realize it’s not just a U.S. economic hangover that’s driving change in company status quo.
As more U.S. companies look for ways to cut expenses, it’s [...]

April 14, 2008

Note to Big Give: Give Bigger

Oprah’s “Big Give” does what so many TV offerings don’t: work to improve lives. Is it perfect? Not according to some of the fans posting on ABC’s website. But this reality television is refreshing in the way it tackles human drama to help people.
What would be the ultimate big give? The victor starting a [...]