Nuts is the name of a book about Southwest Airlines and the company’s business model, which celebrates orginality in its workforce.
Fun is not the first thing that comes to mind when you say the words “airline industry.”
Doesn’t matter. Southwest Airlines wants you to smile. It’s why the flight attendants make eye contact with you, tell those jokes before takeoff, and thank you sincerely when you leave the plane.
They even cheer you up when you’re not flying. They send you an amazing birthday card if you’re in their frequent flier program.
We may not always get to choose what airline we fly (Singapore Airlines is hands-down the best in my book). But we feel like we have friends in the business when a company works at it.
Safe travels to all.
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